Social Networking for You
and Your Company - Webinar series completed - (Videos available
shortly)
Social networking is a relatively new marketing phenomenon, which
has become too pervasive to ignore and much larger than just marketing. What
your company does not know can hurt it.
Everyone needs to
utilize some aspects of social networking as part of their strategy and
tactics.
There are hundreds of
social networking sites and activities. Which ones does your company
need to use and why?
How are other companies
using social networking and why?
What can your company
accomplish with social networking?
What your company
should not do with social networking!
Can you measure your
ROI?
What policies do other
companies have, and what policies should your company have?
We know your time is very limited, so these one-hour webinars, are
being held just once per week. The focus of each of these webinars is to educate
you, allow you to efficiently utilize Social Networking and reduce the
amount of effort you put into existing activities.As we cover the subjects in each webinar, we will spend time
discussing tools to automate some of the processes.
The ultimate value of social networking activities and sites
depends on setting the right Goals for you and your company. We highly recommend
that you attend at least the first webinar (Social Networking and Strategy
Development for You and Your Company) and then any others webinars you think
will assist you in being successful with Social Networking.
Webinars
– Tuesdaysand one Thursday
10-11 am PT
Date
1
Social
Networking and Strategy Development for You and Your Company – what’s
going, what you should think about and how do you begin the GEAR-ing up
process (Goals setting & the very beginning of Establishing a
presence)
10/27/2009
Tuesday
2
LinkedIn
– Intermediate How to maximize “free access” and create visibility for You and Your Company
(Settings, Applications, Improving your profile(s), Vanity URLs, Company
Profiles …)
Twitter
– 1 (including automation tools for Social Networking)
11/17/2009
Tuesday
5
Facebook
– Intermediate (Settings, Linkage…)
12/1/2009
Tuesday
6
Facebook
– Advanced (Ads, Pages, Groups…)
12/8/2009
Tuesday
7
Analyzing
and Measuring (Tools)
12/15/2009
Tuesday
8
Responding
+ Blogs,
Videos plus - touch on other social media ideas
12/17/2009
Thursday
Recording of these webinars will be available shortly:
If
you purchase a workshop and are unable to attend
Available
for purchase at Alliance-Strategies.com
There will be some suggested follow-up work for most of the
webinars to make the class experience richer and more meaningful (you will not
be required to complete these assignments, but if you do you will cement your
learning).
